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South Florida Business and Wealth
South Florida Business & Wealth
Award Finalist

2023 Apogee Awards Honoree: Durée Ross

Meet Durée Ross, President and CEO of Duree & Company

Durée Ross inspires, innovates and elevates the practice of public relations and marketing at the helm of her agency, Durée & Company, which she founded in 1999. A natural leader at the vanguard of the PR and marketing realm, she brings success to clients through creative, tactical and benchmark-setting programs. Her guiding belief is that mutually beneficial and long-standing relationships are the key to businesses that thrive in today’s capricious economy. An award-winning entrepreneur, Ross has been nationally recognized for her ability to manage crises and develop winning strategies that protect and build brand reputations. In 2023, Ross was named PRNEWS’ 2023 “PR Person of the Year.” Durée & Company was also named the Best of Fort Lauderdale 2023 “Top PR Agency,” as voted by Fort Lauderdale Magazine’s readers. Ross’ additional achievements in 2023 include being awarded the Cannabis Marketing Summit’s “Best Use of PR” award and Bulldog Reporter’s Bronze” Best Crisis Management” award. In 2022, Durée & Company’s effective crisis management earned an Honorable Mention at the 2022 Neptune Awards. She is an honoree of South Florida Business & Wealth’s Prestigious Women Awards, Ragan’s 2020 Top Women in Communications Visionary award, PRNEWS’ 2020 Agency Elite Top 100 award, among many others.

Drew Limsky

Drew Limsky

Editor-in-Chief

BIOGRAPHY

Drew Limsky joined Lifestyle Media Group in August 2020 as Editor-in-Chief of South Florida Business & Wealth. His first issue of SFBW, October 2020, heralded a reimagined structure, with new content categories and a slew of fresh visual themes. “As sort of a cross between Forbes and Robb Report, with a dash of GQ and Vogue,” Limsky says, “SFBW reflects South Florida’s increasingly sophisticated and dynamic business and cultural landscape.”

Limsky, an avid traveler, swimmer and film buff who holds a law degree and Ph.D. from New York University, likes to say, “I’m a doctor, but I can’t operate—except on your brand.” He wrote his dissertation on the nonfiction work of Joan Didion. Prior to that, Limsky received his B.A. in English, summa cum laude, from Emory University and earned his M.A. in literature at American University in connection with a Masters Scholar Award fellowship.

Limsky came to SFBW at the apex of a storied career in journalism and publishing that includes six previous lead editorial roles, including for some of the world’s best-known brands. He served as global editor-in-chief of Lexus magazine, founding editor-in-chief of custom lifestyle magazines for Cadillac and Holland America Line, and was the founding editor-in-chief of Modern Luxury Interiors South Florida. He also was the executive editor for B2B magazines for Acura and Honda Financial Services, and he served as travel editor for Conde Nast. Magazines under Limsky’s editorship have garnered more than 75 industry awards.

He has also written for many of the country’s top newspapers and magazines, including The New York Times, Washington Post, Los Angeles Times, Miami Herald, Boston Globe, USA Today, Worth, Robb Report, Afar, Time Out New York, National Geographic Traveler, Men’s Journal, Ritz-Carlton, Elite Traveler, Florida Design, Metropolis and Architectural Digest Mexico. His other clients have included Four Seasons, Acqualina Resort & Residences, Yahoo!, American Airlines, Wynn, Douglas Elliman and Corcoran. As an adjunct assistant professor, Limsky has taught journalism, film and creative writing at the City University of New York, Pace University, American University and other colleges.