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South Florida Business and Wealth
South Florida Business & Wealth
Award Finalist

2024 Prestigious Women Awards Honoree: Jennifer Gressman

Meet Jennifer Gressman, Chief Executive Officer of Site Impact

Jennifer Gressman is a career marketing expert and executive, currently serving as Chief Executive Officer of Site Impact, where her expertise in digital marketing propels the company’s mission to deliver innovative and effective multi-channel direct marketing services. Gressman began her career in 2002 with Mindshare Worldwide, working in traditional advertising. Shortly thereafter, she made the switch from traditional to digital media and quickly climbed the ranks at various startups. In 2008, Gressman moved from NYC to Florida and joined a long-time media partner as their GM / VP of Marketing. In her tenure with ModernAd Media & Acquinity, she led client relationships for the email marketing department. In 2013, Gressman joined Site Impact. In her role as VP of Operations, she led the company’s joint ventures & media buying team. She operated in this capacity for seven years before being named President of Site Impact in February 2020 and subsequently CEO in 2021. Gressman attended the University of Florida, where she studied Telecommunications – Production. On the personal side, Jennifer spends much of her free time with family and friends, planning her next great travel adventure and cheering on her beloved Florida Gators.

Drew Limsky

Drew Limsky

Editor-in-Chief

BIOGRAPHY

Drew Limsky joined Lifestyle Media Group in August 2020 as Editor-in-Chief of South Florida Business & Wealth. His first issue of SFBW, October 2020, heralded a reimagined structure, with new content categories and a slew of fresh visual themes. “As sort of a cross between Forbes and Robb Report, with a dash of GQ and Vogue,” Limsky says, “SFBW reflects South Florida’s increasingly sophisticated and dynamic business and cultural landscape.”

Limsky, an avid traveler, swimmer and film buff who holds a law degree and Ph.D. from New York University, likes to say, “I’m a doctor, but I can’t operate—except on your brand.” He wrote his dissertation on the nonfiction work of Joan Didion. Prior to that, Limsky received his B.A. in English, summa cum laude, from Emory University and earned his M.A. in literature at American University in connection with a Masters Scholar Award fellowship.

Limsky came to SFBW at the apex of a storied career in journalism and publishing that includes six previous lead editorial roles, including for some of the world’s best-known brands. He served as global editor-in-chief of Lexus magazine, founding editor-in-chief of custom lifestyle magazines for Cadillac and Holland America Line, and was the founding editor-in-chief of Modern Luxury Interiors South Florida. He also was the executive editor for B2B magazines for Acura and Honda Financial Services, and he served as travel editor for Conde Nast. Magazines under Limsky’s editorship have garnered more than 75 industry awards.

He has also written for many of the country’s top newspapers and magazines, including The New York Times, Washington Post, Los Angeles Times, Miami Herald, Boston Globe, USA Today, Worth, Robb Report, Afar, Time Out New York, National Geographic Traveler, Men’s Journal, Ritz-Carlton, Elite Traveler, Florida Design, Metropolis and Architectural Digest Mexico. His other clients have included Four Seasons, Acqualina Resort & Residences, Yahoo!, American Airlines, Wynn, Douglas Elliman and Corcoran. As an adjunct assistant professor, Limsky has taught journalism, film and creative writing at the City University of New York, Pace University, American University and other colleges.