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Miami-based Brand Eat Me Guilt Free Continues Expansion 

As the danger of the COVID-19 pandemic caused many people to consider their eating habits, a South Florida-based health food company was ready to provide healthy, nutritional treats. Eat Me Guilt Free was established in 2013 out of the kitchen of Cuban-American Cristie Besu, a registered nurse and certified sports nutritionist. What began as a passion project for the mother-of-three is now a small business with over 20,000 square feet of office space. 

As a sports nutritionist working with clients to craft nutrition programs, Besu saw the need for protein-packed health foods. By sourcing ingredients primarily from Europe for higher quality food standards, Eat Me Guilt Free provides healthy solutions for consumers looking to enjoy the everyday foods they love without sacrificing taste. The original recipes are hand-crafted by artisan bakers in small batches to ensure optimal freshness. The company also utilizes modified atmosphere packaging in certain products to avoid adding unhealthy preservatives.

Its products include bread, brownies, snacks and tortilla wraps to give customers a high-protein, low-carb alternative to traditional snacks and foods. Since its humble inception, the company has reached nearly $1 million in sales in its first year featured at The Vitamin Shoppe in February 2020. The products can also be found on Amazon and GNC, with exclusive subscriptions available. 

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Drew Limsky

Drew Limsky

Editor-in-Chief

BIOGRAPHY

Drew Limsky joined Lifestyle Media Group in August 2020 as Editor-in-Chief of South Florida Business & Wealth. His first issue of SFBW, October 2020, heralded a reimagined structure, with new content categories and a slew of fresh visual themes. “As sort of a cross between Forbes and Robb Report, with a dash of GQ and Vogue,” Limsky says, “SFBW reflects South Florida’s increasingly sophisticated and dynamic business and cultural landscape.”

Limsky, an avid traveler, swimmer and film buff who holds a law degree and Ph.D. from New York University, likes to say, “I’m a doctor, but I can’t operate—except on your brand.” He wrote his dissertation on the nonfiction work of Joan Didion. Prior to that, Limsky received his B.A. in English, summa cum laude, from Emory University and earned his M.A. in literature at American University in connection with a Masters Scholar Award fellowship.

Limsky came to SFBW at the apex of a storied career in journalism and publishing that includes six previous lead editorial roles, including for some of the world’s best-known brands. He served as global editor-in-chief of Lexus magazine, founding editor-in-chief of custom lifestyle magazines for Cadillac and Holland America Line, and was the founding editor-in-chief of Modern Luxury Interiors South Florida. He also was the executive editor for B2B magazines for Acura and Honda Financial Services, and he served as travel editor for Conde Nast. Magazines under Limsky’s editorship have garnered more than 75 industry awards.

He has also written for many of the country’s top newspapers and magazines, including The New York Times, Washington Post, Los Angeles Times, Miami Herald, Boston Globe, USA Today, Worth, Robb Report, Afar, Time Out New York, National Geographic Traveler, Men’s Journal, Ritz-Carlton, Elite Traveler, Florida Design, Metropolis and Architectural Digest Mexico. His other clients have included Four Seasons, Acqualina Resort & Residences, Yahoo!, American Airlines, Wynn, Douglas Elliman and Corcoran. As an adjunct assistant professor, Limsky has taught journalism, film and creative writing at the City University of New York, Pace University, American University and other colleges.