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Michael Kors Launches Pop-Up Experience at Joia Beach in Miami

It is open through Memorial Day Weekend.

Club Kors Miami, a takeover of Joia Beach in Miami, has been unveiled by Michael Kors, an award-winning designer of luxury accessories and clothing, to mark the beginning of summer. The branded takeover embodies the spirit of travel and escapism, which has always been central to the Michael Kors brand. It is the first in a series of Club Kors events planned for various destinations worldwide.

A recent opening night event brought together the brand’s supporters and Miami’s fashion-forward crowd for an evening of entertainment courtesy of tunes from DJ James Kennedy from Vanderpump Rules. Notable attendees included beauty influencers Bretman Rock, Camila Coehlo, Martha Graeff, and others.

Club Kors at Joia Beach will be available to the public by reservation until May 27. Visitors can expect to see the iconic Michael Kors Empire Diamond monogram featured on umbrellas, lounge chairs, beach towels, and a unique collaboration with Funboy floats. A branded pop-up shop on site will provide beachgoers with a range of essentials, including accessories, ready-to-wear items, string bikinis, and sunglasses.

Joia Beach is located at Jungle Island, 1111 Parrot Jungle Trai. For reservations, call 305-400-7280 or visit www.joiabeachmiami.com.

Photo Credit: Juan Silva

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