Victor George Vodka Hosts National Launch Event in Miami Beach

The brand is one of the largest Black-owned liquor companies in the U.S.

To celebrate its national launch during Black History Month in February, Victor George Vodka recently held a celebratory launch party at Black-owned restaurant Bar One in Miami Beach, owned by Real Housewives of Atlanta star Peter Thomas. Celebrities on hand to mark the occasion with Victor George Vodka founder Victor Harvey Sr. were current and former professional athletes, including Jaylen Waddle, Pat Surtain Jr., Pat Surtain Sr., Jalen Hurts, Tyson Campbell, Raekwon Davis and Reggae superstar Honorebel.

“It was very exciting to see the overwhelming support for our brand and what we are doing,” Harvey says, one of the first African American vodka owners in the U.S. “We are creating a culture across the country demonstrating how far we can go when we support one another not just as a Black owned movement, but an American movement. This is the American Dream.”

The award-winning Victor George Vodka “VG” was launched in 2019 in South Florida and is now distributed in 45 states across the United States. VG Vodka utilizes a patented finishing process to ensure an extra smooth taste. VG Vodka is available at most major retailers nationwide, including Albertsons, Kroger, Trader Joe’s and more. Additional launch events are scheduled in Atlanta, California and Chicago, beginning with Columbus, Ohio, Harvey’s hometown, on March 18.

In addition to the Victor George Vodka brand, Victor George Spirits plans to build a 15,000 square foot facility to house a distillery, restaurant, cigar bar, whiskey lounge, co-working space and a rooftop bar and lounge located on historic Sistrunk Boulevard in Fort Lauderdale. Victor George Spirits also purchased the majority equity stake in Palm Beach Distillery (PBD), located in West Palm Beach. Palm Beach Distillery currently produces vodka, rum, gin and will begin making several Victor George Spirits products, including a rye whiskey Pullman Porters 1867 and a bourbon Fort Mose’. Pullman Porters 1867, a six-year aged rye whiskey, named after formerly enslaved people that became the highest-paid Black people of the 1860s. Fort Mose’ is a bourbon named after the first American city that Black people could live free and is located just outside St Augustine, Florida. These two new brands will be released by Victor George Spirits this month.

For more information on Victor George Vodka, please visit

SFBW Staff
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