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Virgin Voyages Pays It Forward

The holiday season became much merrier for employees of Baptist Health South Florida thanks to a promise on which Virgin Voyages is making good.

Earlier in the year, Virgin Group founder Richard Branson committed to offer 2,021 complimentary cabins on the new Scarlet Lady to philanthropists and deserving individuals in need. On Giving Tuesday, in appreciation to those on the front lines throughout the COVID-19 pandemic, Virgin rewarded 250 health care workers at Baptist with a four- or five-night cruise aboard the Scarlet Lady.

The three cruise options, sailing between Dec. 15-29 to either Puerto Plata or Nassau (with a stop at Virgin Voyages’ beach club in Bimini), include two complimentary cabins and up to three additional travelers.

“The past two years have tested our community, and we wanted to find a small way to express our deepest gratitude to all of the health care professionals who went above and beyond to keep us safe,” said Tom McAlpin, president and CEO of Virgin Voyages. “We hope a voyage on our beautiful Scarlet Lady allows the Baptist team to enjoy some much-needed R&R this season.”

“Throughout this pandemic, our caregivers have embodied the true meaning of sacrifice and heroism, always putting themselves before others,” said Bo Boulenger, president and chief operating officer of Baptist Health South Florida. “We are thrilled with this opportunity to show them our community’s heartfelt appreciation for their selflessness and dedication with this fantastic trip, thanks to our friends at Virgin Voyages.”

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Drew Limsky

Drew Limsky

Editor-in-Chief

BIOGRAPHY

Drew Limsky joined Lifestyle Media Group in August 2020 as Editor-in-Chief of South Florida Business & Wealth. His first issue of SFBW, October 2020, heralded a reimagined structure, with new content categories and a slew of fresh visual themes. “As sort of a cross between Forbes and Robb Report, with a dash of GQ and Vogue,” Limsky says, “SFBW reflects South Florida’s increasingly sophisticated and dynamic business and cultural landscape.”

Limsky, an avid traveler, swimmer and film buff who holds a law degree and Ph.D. from New York University, likes to say, “I’m a doctor, but I can’t operate—except on your brand.” He wrote his dissertation on the nonfiction work of Joan Didion. Prior to that, Limsky received his B.A. in English, summa cum laude, from Emory University and earned his M.A. in literature at American University in connection with a Masters Scholar Award fellowship.

Limsky came to SFBW at the apex of a storied career in journalism and publishing that includes six previous lead editorial roles, including for some of the world’s best-known brands. He served as global editor-in-chief of Lexus magazine, founding editor-in-chief of custom lifestyle magazines for Cadillac and Holland America Line, and was the founding editor-in-chief of Modern Luxury Interiors South Florida. He also was the executive editor for B2B magazines for Acura and Honda Financial Services, and he served as travel editor for Conde Nast. Magazines under Limsky’s editorship have garnered more than 75 industry awards.

He has also written for many of the country’s top newspapers and magazines, including The New York Times, Washington Post, Los Angeles Times, Miami Herald, Boston Globe, USA Today, Worth, Robb Report, Afar, Time Out New York, National Geographic Traveler, Men’s Journal, Ritz-Carlton, Elite Traveler, Florida Design, Metropolis and Architectural Digest Mexico. His other clients have included Four Seasons, Acqualina Resort & Residences, Yahoo!, American Airlines, Wynn, Douglas Elliman and Corcoran. As an adjunct assistant professor, Limsky has taught journalism, film and creative writing at the City University of New York, Pace University, American University and other colleges.