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Founder of PR Firm Duree & Company Wins 2023 PRNews People of the Year Award

Duree Ross founded the full-service public relations and marketing agency in 1999.

Durée Ross was recognized for her entrepreneurial acumen by winning the 2023 PRNews People of the Year national awards in The Crisis Managers category. Ross, the president and Founder of Durée & Company, was honored for her leading crisis work reflected throughout the agency’s 23 years in business. The Crisis Managers Award acknowledges Durée & Company’s commitment to clear communication during unpredictable crises, underscoring a communication strategy’s vital role in helping mitigate crises.

The PRNEWS People of the Year Award is an esteemed recognition that celebrates the impactful work of innovative and inspiring professionals nationwide. The award honors a robust roster of PR players, including leaders and up-and-comers who push boundaries, challenge assumptions, and create winning campaigns that impact their organizations and the communication industry. The PRNEWS Awards community comprises exceptional communicators and marketers from corporations, agencies, and nonprofits worldwide who consistently strive for excellence and innovation.

The Crisis Managers Award acknowledges standout communicators who can lead overall communication efforts during a crisis and protect an organization’s reputation while staying on message. Durée & Company, guided by Ross’ expertise in crisis communication and deep knowledge of the media landscape, works with its clients to ensure successful outcomes and media placements through carefully tailored pitches and meaningful storytelling. The agency’s approach is a concerted team effort that draws on expertise across various industries.

During the previous year, Durée & Company was recognized with two prestigious awards for its outstanding work with the international on-water assistance provider, Sea Tow. The firm’s meticulous attention to detail and exceptional communication skills were celebrated as it received a Bulldog Bronze Award for its remarkable crisis communication efforts. Additionally, Durée & Company was honored with an Honorable Mention in the Public Relations Campaign category at the Marine Marketers of America’s 2022 Neptune Awards, further highlighting its excellence in communication. The agency’s exceptional work was also acknowledged by the Cannabis Marketing Association, which awarded Durée & Company a Seven Award for “Best Use of PR.”

“On behalf of our entire team, I am honored to win the 2023 PRNEWS People of the Year award, which mirrors our firm’s established presence and experience in creating strategic PR across diverse practice areas,” Ross says. “Our team has the know-how to help our clients achieve nationwide awareness, whether in a crisis situation or for general awareness.” 

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Drew Limsky

Drew Limsky

Editor-in-Chief

BIOGRAPHY

Drew Limsky joined Lifestyle Media Group in August 2020 as Editor-in-Chief of South Florida Business & Wealth. His first issue of SFBW, October 2020, heralded a reimagined structure, with new content categories and a slew of fresh visual themes. “As sort of a cross between Forbes and Robb Report, with a dash of GQ and Vogue,” Limsky says, “SFBW reflects South Florida’s increasingly sophisticated and dynamic business and cultural landscape.”

Limsky, an avid traveler, swimmer and film buff who holds a law degree and Ph.D. from New York University, likes to say, “I’m a doctor, but I can’t operate—except on your brand.” He wrote his dissertation on the nonfiction work of Joan Didion. Prior to that, Limsky received his B.A. in English, summa cum laude, from Emory University and earned his M.A. in literature at American University in connection with a Masters Scholar Award fellowship.

Limsky came to SFBW at the apex of a storied career in journalism and publishing that includes six previous lead editorial roles, including for some of the world’s best-known brands. He served as global editor-in-chief of Lexus magazine, founding editor-in-chief of custom lifestyle magazines for Cadillac and Holland America Line, and was the founding editor-in-chief of Modern Luxury Interiors South Florida. He also was the executive editor for B2B magazines for Acura and Honda Financial Services, and he served as travel editor for Conde Nast. Magazines under Limsky’s editorship have garnered more than 75 industry awards.

He has also written for many of the country’s top newspapers and magazines, including The New York Times, Washington Post, Los Angeles Times, Miami Herald, Boston Globe, USA Today, Worth, Robb Report, Afar, Time Out New York, National Geographic Traveler, Men’s Journal, Ritz-Carlton, Elite Traveler, Florida Design, Metropolis and Architectural Digest Mexico. His other clients have included Four Seasons, Acqualina Resort & Residences, Yahoo!, American Airlines, Wynn, Douglas Elliman and Corcoran. As an adjunct assistant professor, Limsky has taught journalism, film and creative writing at the City University of New York, Pace University, American University and other colleges.