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Dr. Lee Mandel Establishes a Small Yet Powerful Medical Empire in South Florida

He shares valuable insight on the advancements and investments essential for making an impact in the medical field.

Establishing a specialized medical practice requires a unique individual. Dr. Lee Mandel exemplifies this with his patient-centered approach, passion for his work, and commitment to continual growth. A native of South Florida, Dr. Mandel has made a significant impact in the field of sinus and snoring treatment. Hailing from Brooklyn and raised in Hollywood, Florida, he pursued his undergraduate studies at the University of Florida, attended the University of South Florida for medical school, and completed his residency at Mount Sinai Hospital in New York. Following his residency in New York City, Dr. Mandel spent a year and a half practicing in Hollywood.

 “The very first practice that I was with, it was with an older physician who didn’t want to put any capital at all into his practice,” he says. “I had to make the decision at that point, ‘Am I going to stay in this practice or am I going to break off to this practice as a very young physician and without a guaranteed salary or anything, just basically doing it on my own?’ And I decided that if I was going to believe in something, it should be myself. Each time a major decision happens, you may take a hit… you may take a hit emotionally, in terms of stress and financially. But it always pays off when you just believe in yourself, and you believe in what you’re doing.”

Mandel made a major leap to start his own practice alongside a fellow practitioner—an initial practice that lasted for 11 years before he founded the South Florida Sinus and Allergy Center. Recently, the highly specialized practice was rebranded to Florida Sinus & Snoring Specialists to represent, in part, that it is attracting patients statewide and internationally.

Here in 2024, Mandel is 59 years old, has five kids and a successful operation with two locations (Fort Lauderdale and Plantation) and approximately 30 employees. He handles approximately 600 cases per year. Core to his success has been harnessing the latest innovations as well as keeping a patient-centered practice. In reflecting on what has inspired him through the years, he recalls the iconic, five-star Helmsley Palace hotel in New York City and its owner, Leona Helmsley, and her level of care in making the hotel a place to be.

 “When they did documentaries and interviews and whatnot with her, she would walk around her hotel and, if there was the slightest little bit of something on the floor, she would pick it up. If there was a little dust somewhere, she would pick it up. She would walk through the hotel as if she was a patron staying at the hotel. That always hit me. I’ve always strived to walk through my office with my practice administrator on a regular basis and just walk through and say, ‘OK, if I was a patient walking through my office right now, what would I think of this or that?’ I’ve always approached things as if we’re in a service industry and my job is to provide a service. And it’s a very important service nonetheless.”

Florida Sinus & Snoring Specialists primarily focus on rhinology, sinus and nasal disorders, allergies, snoring, and sleep apnea. On the technology front,  Mandel has been ahead of the curve and/or harnessing the latest techniques. Some of his proudest moments include developing his own minimally-invasive technique to treat snoring and sleep apnea, being a pioneer in the in-office surgery space, and, during the pandemic, investing $20,000 on a special filtration system and doing his own PCR testing in-office for patients. He notes that he kept and paid his entire staff through the pandemic—amid closures and all—and ensured he was the last one paid during that difficult span.

Being forward-thinking, Mandel is always looking to grow his practice in scope and quality. On the notion of expanding and reflecting on his two-plus decades in practice, he says, “You should never be afraid to spend whatever capital is necessary to give a better product. And in this case, the better product is better health. It will always pay dividends in this space. From my perspective, if I’m providing better patient care, more people are going to come to me. And that has always rung true.”

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Drew Limsky

Drew Limsky

Editor-in-Chief

BIOGRAPHY

Drew Limsky joined Lifestyle Media Group in August 2020 as Editor-in-Chief of South Florida Business & Wealth. His first issue of SFBW, October 2020, heralded a reimagined structure, with new content categories and a slew of fresh visual themes. “As sort of a cross between Forbes and Robb Report, with a dash of GQ and Vogue,” Limsky says, “SFBW reflects South Florida’s increasingly sophisticated and dynamic business and cultural landscape.”

Limsky, an avid traveler, swimmer and film buff who holds a law degree and Ph.D. from New York University, likes to say, “I’m a doctor, but I can’t operate—except on your brand.” He wrote his dissertation on the nonfiction work of Joan Didion. Prior to that, Limsky received his B.A. in English, summa cum laude, from Emory University and earned his M.A. in literature at American University in connection with a Masters Scholar Award fellowship.

Limsky came to SFBW at the apex of a storied career in journalism and publishing that includes six previous lead editorial roles, including for some of the world’s best-known brands. He served as global editor-in-chief of Lexus magazine, founding editor-in-chief of custom lifestyle magazines for Cadillac and Holland America Line, and was the founding editor-in-chief of Modern Luxury Interiors South Florida. He also was the executive editor for B2B magazines for Acura and Honda Financial Services, and he served as travel editor for Conde Nast. Magazines under Limsky’s editorship have garnered more than 75 industry awards.

He has also written for many of the country’s top newspapers and magazines, including The New York Times, Washington Post, Los Angeles Times, Miami Herald, Boston Globe, USA Today, Worth, Robb Report, Afar, Time Out New York, National Geographic Traveler, Men’s Journal, Ritz-Carlton, Elite Traveler, Florida Design, Metropolis and Architectural Digest Mexico. His other clients have included Four Seasons, Acqualina Resort & Residences, Yahoo!, American Airlines, Wynn, Douglas Elliman and Corcoran. As an adjunct assistant professor, Limsky has taught journalism, film and creative writing at the City University of New York, Pace University, American University and other colleges.