In a high-confidence move that underscores investor appetite for Broward County’s thriving hospitality sector, Washington, D.C.-based private equity firm Excel Group has acquired a pair of adjacent hotels in Coconut Creek for a combined $21.17 million.
The acquisition includes the Residence Inn Fort Lauderdale Coconut Creek, an extended-stay property under the Marriott umbrella, and the Hampton Inn & Suites Coconut Creek, a high-performing limited-service hotel affiliated with Hilton. Both properties are located on North State Road 7 and are well-positioned to attract both leisure and business travelers.
Excel Group acquired the hotels from entities affiliated with Check My Property, a California-based real estate investment firm with a national portfolio of economy and midscale hotel assets. The two properties total 211 keys and offer an attractive blend of brand recognition, consistent occupancy, and operational upside in a market seeing increased year-round demand.
The purchase signals Excel Group’s continued push into high-growth Sunbelt markets, particularly South Florida, where strong population growth, infrastructure investment, and a resilient tourism sector make for favorable investment conditions.
“South Florida continues to be a prime target for institutional investment due to its demand diversity and favorable long-term fundamentals,” said a spokesperson from Excel Group. “This acquisition aligns with our value-add strategy of targeting well-located, premium-branded assets with strong upside potential.”
The Coconut Creek submarket sits between Boca Raton and Fort Lauderdale and is considered one of the most demographically stable and commercially active areas in northern Broward County. Nearby retail centers, business parks, and residential growth have contributed to increased hotel demand from corporate travelers, wedding groups, families, and visiting professionals.
Despite national headwinds in the commercial real estate sector, including rising insurance premiums and fluctuating interest rates, hospitality assets in South Florida have remained a strong performer—especially in suburban locations with limited new supply. This acquisition follows a string of South Florida hospitality deals over the last 12 months involving REITs, hedge funds, and family offices looking to diversify into the resilient hotel space.
Excel Group, which owns and operates more than two dozen hotel properties across the country, has specialized in acquiring and repositioning hospitality assets in top-tier secondary and tertiary markets. Their strategy typically involves capital improvements, operational upgrades, and rebranding efforts that increase asset value and cash flow.
With the Coconut Creek purchase, Excel strengthens its Florida portfolio and signals continued confidence in the region’s long-term tourism and business travel resilience.
