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Today’s Number: $3.4 billion

According to Unacast, Palm Beach County is the #1 county for both people and income growth by a wide margin compared to counties studied in the state of Florida, welcoming 11,000 people during 2020. And those 11,000 people are well-heeled—they represent a new net income gain flow of $3.4 billion—far exceeding the gains of any other county in the U.S. studied by Unacast. Average per capita income flow incoming was $80,282. Palm Beach County is the #1 South Florida county considered an “emerging area” based on migration trends.

More evidence of the Great Migration from the Northeast: 41% of moves to the Palm Beach County, FL area were from the New York City area, the most in the state of Florida. The affluent county is home to more than 2,500 financial service firms with average salaries of nearly $80,000, according to the Business Development Board, Palm Beach County’s official economic development organization. This sector employs about 33,000 people just within the county and receives most relocations from New York City, Boston, Chicago, and Greenwich. Recent studies show the financial services sector has experienced a 7.4% year-over-year increase.

“Executives of companies relocating to Palm Beach County, FL are signing 8-to-10-year leases. This is not a temporary trend and right now, we are working with an additional 20 companies that plan to make announcements by the end of the year,” said Kelly Smallridge, President and CEO of the Business Development Board of Palm Beach County. “Executives are purchasing homes, enrolling their children in school and becoming involved in the community.”

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Drew Limsky

Drew Limsky

Editor-in-Chief

BIOGRAPHY

Drew Limsky joined Lifestyle Media Group in August 2020 as Editor-in-Chief of South Florida Business & Wealth. His first issue of SFBW, October 2020, heralded a reimagined structure, with new content categories and a slew of fresh visual themes. “As sort of a cross between Forbes and Robb Report, with a dash of GQ and Vogue,” Limsky says, “SFBW reflects South Florida’s increasingly sophisticated and dynamic business and cultural landscape.”

Limsky, an avid traveler, swimmer and film buff who holds a law degree and Ph.D. from New York University, likes to say, “I’m a doctor, but I can’t operate—except on your brand.” He wrote his dissertation on the nonfiction work of Joan Didion. Prior to that, Limsky received his B.A. in English, summa cum laude, from Emory University and earned his M.A. in literature at American University in connection with a Masters Scholar Award fellowship.

Limsky came to SFBW at the apex of a storied career in journalism and publishing that includes six previous lead editorial roles, including for some of the world’s best-known brands. He served as global editor-in-chief of Lexus magazine, founding editor-in-chief of custom lifestyle magazines for Cadillac and Holland America Line, and was the founding editor-in-chief of Modern Luxury Interiors South Florida. He also was the executive editor for B2B magazines for Acura and Honda Financial Services, and he served as travel editor for Conde Nast. Magazines under Limsky’s editorship have garnered more than 75 industry awards.

He has also written for many of the country’s top newspapers and magazines, including The New York Times, Washington Post, Los Angeles Times, Miami Herald, Boston Globe, USA Today, Worth, Robb Report, Afar, Time Out New York, National Geographic Traveler, Men’s Journal, Ritz-Carlton, Elite Traveler, Florida Design, Metropolis and Architectural Digest Mexico. His other clients have included Four Seasons, Acqualina Resort & Residences, Yahoo!, American Airlines, Wynn, Douglas Elliman and Corcoran. As an adjunct assistant professor, Limsky has taught journalism, film and creative writing at the City University of New York, Pace University, American University and other colleges.