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Tri-county Businesses and Public Relations Pros: What You Need to Know about Our New Engage Section

The response to our new iteration of SFBW has been awesome! Thanks to all of you who have emailed and posted feedback!

As I’ve said earlier in the week, we’ll keep sending out guidance about what goes where in each issue of the magazine. So today the topic is Engage.

While Agenda stays close to home, Engage reaches well outside the home, and is subtitled “The Wider World.” This is the section to look for local, regional, national and global coverage that’s relevant to sophisticated South Floridians. Engage includes recreational pursuits like travel, dining, golf and sports, as well as architecture and real estate. But it’s not all fun and games: Engage also features thought leaders, legal topics, entrepreneurs and philanthropy.

For example, October’s Agenda section features articles on technologist and digital marketer Robert Blankenship, the Amrit condo-hotel on Singer Island and villa holidays on St. Barts. And November’s installation of Engage will contain pieces about ice cream store franchises, the Aurora condo in Sunny Isles, South Beach architecture by Hugo Mijares, and attorney Chad Van Horn. No matter the subject matter, woven through every article is the good life and the entrepreneurial spirit. That’s why SFBW 2.0 carries the tagline, “Aiming Higher, Living Well.”

In future posts, look for upcoming guidance on the rest of the magazine: Briefing Room (“Intel & Objects”); our last page, the very personal Vision Board; and what to expect in our feature stories.

Most importantly, give us feedback and send us ideas! Contact me at dlimsky@sfbwmag.com and be sure to connect with me on LinkedIn.

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Drew Limsky

Drew Limsky

Editor-in-Chief

BIOGRAPHY

Drew Limsky joined Lifestyle Media Group in August 2020 as Editor-in-Chief of South Florida Business & Wealth. His first issue of SFBW, October 2020, heralded a reimagined structure, with new content categories and a slew of fresh visual themes. “As sort of a cross between Forbes and Robb Report, with a dash of GQ and Vogue,” Limsky says, “SFBW reflects South Florida’s increasingly sophisticated and dynamic business and cultural landscape.”

Limsky, an avid traveler, swimmer and film buff who holds a law degree and Ph.D. from New York University, likes to say, “I’m a doctor, but I can’t operate—except on your brand.” He wrote his dissertation on the nonfiction work of Joan Didion. Prior to that, Limsky received his B.A. in English, summa cum laude, from Emory University and earned his M.A. in literature at American University in connection with a Masters Scholar Award fellowship.

Limsky came to SFBW at the apex of a storied career in journalism and publishing that includes six previous lead editorial roles, including for some of the world’s best-known brands. He served as global editor-in-chief of Lexus magazine, founding editor-in-chief of custom lifestyle magazines for Cadillac and Holland America Line, and was the founding editor-in-chief of Modern Luxury Interiors South Florida. He also was the executive editor for B2B magazines for Acura and Honda Financial Services, and he served as travel editor for Conde Nast. Magazines under Limsky’s editorship have garnered more than 75 industry awards.

He has also written for many of the country’s top newspapers and magazines, including The New York Times, Washington Post, Los Angeles Times, Miami Herald, Boston Globe, USA Today, Worth, Robb Report, Afar, Time Out New York, National Geographic Traveler, Men’s Journal, Ritz-Carlton, Elite Traveler, Florida Design, Metropolis and Architectural Digest Mexico. His other clients have included Four Seasons, Acqualina Resort & Residences, Yahoo!, American Airlines, Wynn, Douglas Elliman and Corcoran. As an adjunct assistant professor, Limsky has taught journalism, film and creative writing at the City University of New York, Pace University, American University and other colleges.