Icon Beach in Hollywood Begins Sales 

The latest Icon residences offer water views and access to a dedicated marina and full-service beach club.

The official sales launch for Icon Beach Waterfront Residences (Icon Beach) is now underway. This refined evolution of the Icon brand, with interiors designed by the award-winning Meyer Davis, offers a haven of discreet luxury, style, and lifestyle. Icon Beach, developed by leading real estate developers BH Group and Related Group, offers exceptional amenities, luxury services, and views of the Atlantic Ocean and Intracoastal waterway.

“We are introducing a new level of bespoke luxury to the thriving Hollywood market—refined, exclusive and service-driven,” Nick Pérez says, president of the Related Group’s Condominium Development division. “Just steps away from the convention center, a soon-to-be-unveiled five-star beach club and the Atlantic, Icon Beach is the South Florida lifestyle distilled to its most desirable components.” 

Located in a serene enclave along Hollywood’s pristine and sunlit shoreline, Icon Beach is set to provide a range of 350 one-to-three-bedroom waterfront residences spanning from 948 to 2,580 square feet. The interiors of these residences, designed by Meyer Davis, embody a standard for understated luxury and iconic design. Each space features floor-to-ceiling windows with sliding glass doors, open and light-filled master bedrooms, custom Italian cabinetry, imported finishes, and organic textures, all contributing to a chic and effortless aesthetic.

“Set perfectly between Miami’s global energy and the quiet elegance of Fort Lauderdale, Icon Beach offers a unique flavor for buyers looking to own a piece of South Florida,” Jon Paul Pérez says, president of the Related Group. “Our region continues to lead the national real estate market, reaffirming what our team has known all along South Florida, with all of its vibrancy and beauty, is here to stay.” 

The Residences boast an array of top-notch amenities, covering an impressive 30,000 square feet of space. These include access to an on-site marina, a full-service beach club, a world-class health club, a spa, and a wellness center. In addition, the property features an expansive pool deck with amenities such as an outdoor cinema and summer kitchens. A spectacular waterfront event space is also available, along with a handpicked selection of museum-quality pieces from the Jorge M. Pérez Contemporary Art Collection.

“This is an all-star team behind an all-star project,” said Isaac Toledano, founder of BH Group. “From design to amenities to location, we are not compromising on our vision of delivering an iconic tower that is revered for years to come.” 

Dezer Platinum Realty, led by Gil Dezer and Sebastian Tettamanti, is Related Group and BH Group’s exclusive sales and marketing partner. To learn more or schedule an appointment, please call 954-212-9145.

Photo Credits: 3DQ CG Photography and ARX Creative

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