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Raw Talent
 |  SFBW Staff

By Greta Schulz If there were only one thing I could emphasize to C-level executives, it would be that starting with the right people, the best people, is the key

Ethics in Selling
 |  SFBW Staff

By Greta Schulz When it comes to selling and using strategies and tactics to get the job done, few people in sales consciously think about the ethics of the way

Five Things Every CEO Needs to Know
 |  SFBW Staff

By Greta Schulz CEOs today are in a quagmire. Because sales continue to be tougher than they used to be, they find themselves running their businesses and making CEO decisions,

What is Value?
 |  SFBW Staff

By Greta Schulz What value do you bring? When I ask this question to a group of people, I get lots of different answers. Most people will say things such

Are Salespeople Born or Made?
 |  SFBW Staff

By Greta Schulz Are salespeople born or are they made? I hear this question a lot. The answer is: They are “made.” There are learned characteristics that help catapult success

Are Salespeople Born or Made?
 |  SFBW Staff

Are salespeople born or are they made? I hear this question a lot. The answer is: They are “made.” There are learned characteristics that help catapult success in sales. We

Are We Politicians in Business, Too?
 |  SFBW Staff

Like everyone else, after watching the initial presidential candidate debates, I had my favorites, my dislikes and other judgments. But I am always surprised at how people make their decisions

Why Hiring Millennials in Sales can be the Right Move
 |  SFBW Staff

“I can’t find any good salespeople out there. I even tried to hire some young college kids and that was a mistake,” says Matt, who is a sales director. “I

The Trust Advantage
 |  SFBW Staff

Your secret sauce has one massively important ingredient: trust. As Stephen M. R. Covey says: “Trust is the glue of life. It’s the most essential ingredient in effective communication. It’s

Ethics in Selling
 |  SFBW Staff

Few people cite ethics as a major factor when it comes to selling and employing strategies and tactics to get the job done. However, using ethics in selling can help

Is What You’re Saying to Yourself Costing You?
 |  SFBW Staff

“I feel like nothing is working,” Connie told me, in frustration about her recent sales numbers. “Whatever I do, it doesn’t seem to matter. I thought the economy was getting

Go beyond product training to have an effective sales force
 |  SFBW Staff

Organizations often overlook their greatest potential source of power: the power to increase sales performance by developing their people.  Training is an integral part of sales-force development. But this goes

Drew Limsky

Drew Limsky

Editor-in-Chief

BIOGRAPHY

Drew Limsky joined Lifestyle Media Group in August 2020 as Editor-in-Chief of South Florida Business & Wealth. His first issue of SFBW, October 2020, heralded a reimagined structure, with new content categories and a slew of fresh visual themes. “As sort of a cross between Forbes and Robb Report, with a dash of GQ and Vogue,” Limsky says, “SFBW reflects South Florida’s increasingly sophisticated and dynamic business and cultural landscape.”

Limsky, an avid traveler, swimmer and film buff who holds a law degree and Ph.D. from New York University, likes to say, “I’m a doctor, but I can’t operate—except on your brand.” He wrote his dissertation on the nonfiction work of Joan Didion. Prior to that, Limsky received his B.A. in English, summa cum laude, from Emory University and earned his M.A. in literature at American University in connection with a Masters Scholar Award fellowship.

Limsky came to SFBW at the apex of a storied career in journalism and publishing that includes six previous lead editorial roles, including for some of the world’s best-known brands. He served as global editor-in-chief of Lexus magazine, founding editor-in-chief of custom lifestyle magazines for Cadillac and Holland America Line, and was the founding editor-in-chief of Modern Luxury Interiors South Florida. He also was the executive editor for B2B magazines for Acura and Honda Financial Services, and he served as travel editor for Conde Nast. Magazines under Limsky’s editorship have garnered more than 75 industry awards.

He has also written for many of the country’s top newspapers and magazines, including The New York Times, Washington Post, Los Angeles Times, Miami Herald, Boston Globe, USA Today, Worth, Robb Report, Afar, Time Out New York, National Geographic Traveler, Men’s Journal, Ritz-Carlton, Elite Traveler, Florida Design, Metropolis and Architectural Digest Mexico. His other clients have included Four Seasons, Acqualina Resort & Residences, Yahoo!, American Airlines, Wynn, Douglas Elliman and Corcoran. As an adjunct assistant professor, Limsky has taught journalism, film and creative writing at the City University of New York, Pace University, American University and other colleges.