Apogee Awards Honorees: Scott Sherman

Meet Scott Sherman of Tricera Capital, an honoree in the Real Estate & Construction category at the 2020 Apogee Awards

Scott Sherman is Co-Founder and Managing Principal of Miami-based real estate investment firm Tricera Capital. He is responsible for strategic direction, sourcing investment opportunities, capital markets and operations for the firm. Scott has more than 15 years of industry experience and is active with ICSC, CIASF and several philanthropic organizations.

Fun fact: I was the University of Florida racquetball intramural champion in college.

What is your favorite South Florida dining destination? After living in New York City for over a decade, my restaurant standards are high to say the least. One that lives up to my expectations is KYU, where the short rib, fried chicken and coconut cake are a must. Another one of my favorites which I happen to live across the street from is La Petite Maison, where the food and service never let me down and they make the best Aperol Spritz in Miami. It’s a perfect stop on my way home after a long day at the office.

What do you like to do on weekends? Pre-COVID: Weekends would be spending time with my wife and kids running to birthday parties, the zoo and taking the kids to the New World Symphony. Every Saturday night my wife and I would have a night out and try new restaurants and go out with other couples. Post-COVID: I have mostly been spending quality time with my family at home watching movies, going to the pool and riding bikes. At night my wife and I are mostly picking up or ordering in from some of our favorite restaurants like KYU that are doing take out throughout the pandemic.

How do you unwind from a long day at work? It starts with the kids running to greet me at the elevator followed by a glass of tequila on the rocks. After the kids are in bed, I like to sit outside on my balcony enjoying the view and breeze.

What is your favorite quote? “Be greedy when people are fearful and fearful when people are greedy.” — Warren Buffet

From whom, or what, do you draw inspiration? I’m lucky to have a great network of colleagues and friends in the industry that all provide insight and inspiration for me in different ways whether it’s business or personal.

What has been the biggest accomplishment of your career? Co-founding Tricera Capital with my business partner Ben Mandell.

What has been the most challenging moment in your career and how did you overcome it? I think we are living through it. Managing a company through a pandemic has been extremely challenging, exhausting and rewarding. We made a decision to keep our team intact, and not only have we not had to let any employees go throughout COVID, but we also recently added two more members to the team.

What advice would you give an up and coming professional? Put yourself out there, network and build as many relationships with people in your industry as you can. You never know where those relationships will lead, but they will pay dividends later on as you progress in your career. Two books I recommend to all graduates looking to start their career (regardless of industry) are “How to Win Friends and Influence People” by Dale Carnegie and “Never Eat Alone” by Keith Ferrazzi.

SFBW Staff
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