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Louis Vuitton Launches Summer Pop-Up at CASA NEOS in Miami

The famous fashion brand has five stores in the area.

Louis Vuitton is set to make a splash at Miami’s newest beach club, CASA NEOS, with a pop-up and poolside takeover featuring the Maison’s LV By the Pool collection. Through July 14, the property will be transformed with Louis Vuitton’s iconic motifs, covering the docks, reception, poolside and terraces. An exclusive pop-up dedicated to the Women’s universe will offer a range of classic styles, seasonal collections and exclusive pieces.

Louis Vutton

The pop-up shop for CASA NEOS will also feature an exclusive OnTheGo MM Miami bag, meticulously handcrafted in natural raffia with yellow leather detailing. Visitors can explore the full LV By the Pool capsule, which includes leather goods, ready-to-wear, accessories, as well as lifestyle items such as tableware and surfboards. In addition to the captivating capsules, the pop-up will also offer Louis Vuitton’s most exceptional craftsmanship, featuring unique hard-sided trunks, Objets Nomades and extraordinary exotic leather goods. Handcrafted pearlescent seashell sculptures, designed in the iconic Louis Vuitton Monogram Flower pattern, will also be on hand to provide a distinctive artistic touch to the pop-up shop.

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Drew Limsky

Drew Limsky

Editor-in-Chief

BIOGRAPHY

Drew Limsky joined Lifestyle Media Group in August 2020 as Editor-in-Chief of South Florida Business & Wealth. His first issue of SFBW, October 2020, heralded a reimagined structure, with new content categories and a slew of fresh visual themes. “As sort of a cross between Forbes and Robb Report, with a dash of GQ and Vogue,” Limsky says, “SFBW reflects South Florida’s increasingly sophisticated and dynamic business and cultural landscape.”

Limsky, an avid traveler, swimmer and film buff who holds a law degree and Ph.D. from New York University, likes to say, “I’m a doctor, but I can’t operate—except on your brand.” He wrote his dissertation on the nonfiction work of Joan Didion. Prior to that, Limsky received his B.A. in English, summa cum laude, from Emory University and earned his M.A. in literature at American University in connection with a Masters Scholar Award fellowship.

Limsky came to SFBW at the apex of a storied career in journalism and publishing that includes six previous lead editorial roles, including for some of the world’s best-known brands. He served as global editor-in-chief of Lexus magazine, founding editor-in-chief of custom lifestyle magazines for Cadillac and Holland America Line, and was the founding editor-in-chief of Modern Luxury Interiors South Florida. He also was the executive editor for B2B magazines for Acura and Honda Financial Services, and he served as travel editor for Conde Nast. Magazines under Limsky’s editorship have garnered more than 75 industry awards.

He has also written for many of the country’s top newspapers and magazines, including The New York Times, Washington Post, Los Angeles Times, Miami Herald, Boston Globe, USA Today, Worth, Robb Report, Afar, Time Out New York, National Geographic Traveler, Men’s Journal, Ritz-Carlton, Elite Traveler, Florida Design, Metropolis and Architectural Digest Mexico. His other clients have included Four Seasons, Acqualina Resort & Residences, Yahoo!, American Airlines, Wynn, Douglas Elliman and Corcoran. As an adjunct assistant professor, Limsky has taught journalism, film and creative writing at the City University of New York, Pace University, American University and other colleges.