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Question of the Week: What will it take for telehealth to be a permanent part of medicine?

During the pandemic, governmental and private payors increased coverage for telehealth services and waived out-of-cost expenses, which resulted in increased utilization of telehealth. Now access to virtual healthcare is part of our daily lives. For continued access, payors will need to permanently expand coverage by eliminating geographic and originating site restrictions, extend covered services and allow a broader range of providers to deliver telehealth services. Moreover, patients must have access to infrastructure that will support telehealth services, such as reliable Wi-Fi.

Telehealth may be the key to achieving a move from fee-for-service to value-based arrangements, as it provides healthcare options for individuals who are immobile or have limited access to reliable transportation and gives providers improved oversight of their patient’s chronic disease. This process keeps patients healthier and reduces emergency department admissions, ultimately reducing the cost of care, which is the goal of value-based care.

Providers contracting on a fee-for-service basis should analyze their payor contracts to ensure telehealth services are covered and reimbursement is in parity with in-office visits and pay close attention to billing and coding guidelines regarding payor’s telehealth policies to ensure proper reimbursement for those services.

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Drew Limsky

Drew Limsky

Editor-in-Chief

BIOGRAPHY

Drew Limsky joined Lifestyle Media Group in August 2020 as Editor-in-Chief of South Florida Business & Wealth. His first issue of SFBW, October 2020, heralded a reimagined structure, with new content categories and a slew of fresh visual themes. “As sort of a cross between Forbes and Robb Report, with a dash of GQ and Vogue,” Limsky says, “SFBW reflects South Florida’s increasingly sophisticated and dynamic business and cultural landscape.”

Limsky, an avid traveler, swimmer and film buff who holds a law degree and Ph.D. from New York University, likes to say, “I’m a doctor, but I can’t operate—except on your brand.” He wrote his dissertation on the nonfiction work of Joan Didion. Prior to that, Limsky received his B.A. in English, summa cum laude, from Emory University and earned his M.A. in literature at American University in connection with a Masters Scholar Award fellowship.

Limsky came to SFBW at the apex of a storied career in journalism and publishing that includes six previous lead editorial roles, including for some of the world’s best-known brands. He served as global editor-in-chief of Lexus magazine, founding editor-in-chief of custom lifestyle magazines for Cadillac and Holland America Line, and was the founding editor-in-chief of Modern Luxury Interiors South Florida. He also was the executive editor for B2B magazines for Acura and Honda Financial Services, and he served as travel editor for Conde Nast. Magazines under Limsky’s editorship have garnered more than 75 industry awards.

He has also written for many of the country’s top newspapers and magazines, including The New York Times, Washington Post, Los Angeles Times, Miami Herald, Boston Globe, USA Today, Worth, Robb Report, Afar, Time Out New York, National Geographic Traveler, Men’s Journal, Ritz-Carlton, Elite Traveler, Florida Design, Metropolis and Architectural Digest Mexico. His other clients have included Four Seasons, Acqualina Resort & Residences, Yahoo!, American Airlines, Wynn, Douglas Elliman and Corcoran. As an adjunct assistant professor, Limsky has taught journalism, film and creative writing at the City University of New York, Pace University, American University and other colleges.