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Rising Tide Car Wash rolls out sanitation measures 

Rising Tide Car Wash  has redesigned it existing Sanitize and Shine service to include COVID-19 cleaning protocols. The new Interior Disinfecting Service is the same price as their previous service offering but is now enhanced to include fogging the interior with PURTABS, an EPA List N-registered hospital grade interior disinfectant, that kills COVID-19 and eliminates a variety of viruses and bacteria.

A Rising Tide team member disinfects an interior

All customers purchasing an interior wash at both Rising Tide’s Parkland and Margate locations are required to purchase this enhanced disinfectant service for the same $9 price that RisingTide previously charged for their Sanitize & Shine upgrade until further notice.

To thank those on the frontlines, Rising Tide Car Wash is also offering a free exterior car wash—valued at $19—to all healthcare professionals and first responders, upon showing their ID badge, throughout the month of May at both locations.

Rising Tide and its employees, most of whom are individuals with autism, are providing the PURTABS service to give back to the community―to provide the peace of mind of health and safety to their customers.

The service entails:

  1. Applying PURTABS hospital grade disinfectant to all interior surfaces. High-touch areas include the steering wheel, gear shifter, seat belt, push-button start, cup holders, door handles inside and out, key fobs and keys.
  2. PURTABS is then fogged into vehicles (including cargo areas upon request), killing COVID-19 on interior surfaces. The solution circulates for one minute.
  3. Completing standard interior cleaning.
  4. Disinfecting all high-touch surfaces again.

All interior cleaning products are made by EarthSafe, using cutting-edge chemistry that utilizes HOCL instead of bleach or peroxide. This makes them sustainable, biodegradable and completely safe for people, surfaces and the planet.

“At Rising Tide Car Wash, we are adjusting our services for the ‘new normal’ by providing this new disinfectant feature,” said John D’Eri, CEO of Rising Tide Car Wash. “As a social enterprise, we have always been socially responsible. With the current COVID-19 crisis, we are taking our social responsibility to the next level by implementing this service to keep our customers and employees healthy and safe.”

Rising Tide Car Wash has two locations: 7201 N. State Rd 7, Parkland, FL 33067; and 2970 N. State Rd 7, Margate, FL 33063. It is open seven days a week from 8 a.m.–7 p.m. For more information, visit www.risingtidecarwash.com, call (954) 344-1855 or email info@risingtidecarwash.com.

D’Eri, and his son Thomas, COO of Rising Tide Car Wash, co-founded Rising Tide Car Wash to develop a scalable solution to employing individuals with autism. They were inspired to do this by watching John’s son and Thomas’ brother Andrew, a vibrant young man with autism, struggle to find his place in the world. Now with approximately 90 employees, Rising Tide Car Wash is one of the largest employers of people with autism in the U.S.

Currently, unemployment among people with autism is approximately 90 percent, and at least 500,000 more individuals with autism will enter the workforce in the next decade. The D’Eris are striving to change the root cause of this unemployment: society views autism as a disability opposed to a diversity.

Rising Tide has been honored with the U.S. Senate Small Business of the Week designation; The Agency for Persons with Disabilities (APD), Blind Services, and Vocational Rehabilitation’s Florida Exceptional Employers designation; Daniel Jordan Fiddle Foundation Leader in Adult Autism Award, Community Service Leadership Award from the International Carwash Association, Employer of the Year by the Autism Society, Small Business of the Year by South Florida Business Connection and the Autism Society’s Adam Heavner Memorial Award for Employer of the Year, TEDxCoconutGrove’s Hope Prize.

 

 

 

 

 

 

 

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Drew Limsky

Drew Limsky

Editor-in-Chief

BIOGRAPHY

Drew Limsky joined Lifestyle Media Group in August 2020 as Editor-in-Chief of South Florida Business & Wealth. His first issue of SFBW, October 2020, heralded a reimagined structure, with new content categories and a slew of fresh visual themes. “As sort of a cross between Forbes and Robb Report, with a dash of GQ and Vogue,” Limsky says, “SFBW reflects South Florida’s increasingly sophisticated and dynamic business and cultural landscape.”

Limsky, an avid traveler, swimmer and film buff who holds a law degree and Ph.D. from New York University, likes to say, “I’m a doctor, but I can’t operate—except on your brand.” He wrote his dissertation on the nonfiction work of Joan Didion. Prior to that, Limsky received his B.A. in English, summa cum laude, from Emory University and earned his M.A. in literature at American University in connection with a Masters Scholar Award fellowship.

Limsky came to SFBW at the apex of a storied career in journalism and publishing that includes six previous lead editorial roles, including for some of the world’s best-known brands. He served as global editor-in-chief of Lexus magazine, founding editor-in-chief of custom lifestyle magazines for Cadillac and Holland America Line, and was the founding editor-in-chief of Modern Luxury Interiors South Florida. He also was the executive editor for B2B magazines for Acura and Honda Financial Services, and he served as travel editor for Conde Nast. Magazines under Limsky’s editorship have garnered more than 75 industry awards.

He has also written for many of the country’s top newspapers and magazines, including The New York Times, Washington Post, Los Angeles Times, Miami Herald, Boston Globe, USA Today, Worth, Robb Report, Afar, Time Out New York, National Geographic Traveler, Men’s Journal, Ritz-Carlton, Elite Traveler, Florida Design, Metropolis and Architectural Digest Mexico. His other clients have included Four Seasons, Acqualina Resort & Residences, Yahoo!, American Airlines, Wynn, Douglas Elliman and Corcoran. As an adjunct assistant professor, Limsky has taught journalism, film and creative writing at the City University of New York, Pace University, American University and other colleges.