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First Turnkey Resort Condominium Coming to Fort Lauderdale

Groundbreaking of Natiivo is expected in the first quarter of 2025, with a 2028 anticipated completion date.

Newgard Development Group aims to eliminate the hassle of developing short-term rentals with its 40-story, 384-unit Natiivo project in Fort Lauderdale. It’s hailed as the city’s first luxury turnkey condominium property and is purposely designed, built and licensed for short-term rentals. Natiivo will start transforming the area west of the FEC Railway tracks across from the Brightline station. The property at 200 W. Broward Blvd. is next to a major project planned by Kushner.

The Natiivo name is inspired by the concept of owning and traveling like a native. It will also seek to embrace the neighborhood. Owners can use the property when it’s not being rented out.

The project is nicely positioned for nearby amenities, including the Himmarshee historic area with its bars and restaurants, the Riverwalk, the Broward Center for the Performing Arts, and the Museum of Science and Discovery. Las Olas Boulevard is also a short walk away.

With Brightline across the street, it’s an easy 30-minute trip to Miami and West Palm Beach and even shorter journeys to Aventura, which has one of the nation’s biggest luxury shopping malls, and downtown Boca Raton, which has a thriving restaurant and cultural scene.

“We envision Natiivo Fort Lauderdale as a catalyst for the city’s full potential, introducing flexible ownership in a downtown high-rise,” Hernandez says. “In today’s world, travelers seek an uncompromising blend of services and amenities within a residential environment. Our successful vision for Natiivo in Miami and Austin resonated with buyers, and we are thrilled to bring this concept to Fort Lauderdale.”

During a panel discussion at an Urban Land Institute event in Fort Lauderdale, Hernandez said Natiivo embraces how people want to own real estate today. The public wants beautiful assets they can monetize whenever they want and use and enjoy.

“We love that section of Fort Lauderdale. We think is probably going to be the area of the city that is going to see the biggest transformation and we’re part of that,” he said. Hernandez said he feels a responsibility to really bring value not only to buyers and guests staying at the property, but the neighbors and the business community.

The Lobster Bar kickoff event:  Javi Bellon, sales manager, Natiivo Fort Lauderdale; Alicia Lamadrid Paysse, Cervera Real Estate; Harvey Hernandez, Newgard Development Group; Alicia Cervera Jr., Cervera Real Estate; and Jesse Ottley, Cervera Real Estate

Miami’s Arquitectonica serves as the project architect, while Pompano Beach’s IDDI (the subject of this issue’s cover story) will contribute an urban luxury-inspired interior design. Completion is anticipated for 2028.

Natiivo Fort Lauderdale is offering fully finished and furnished residences from 500 to 1,200 square feet, priced from the $500,000s to $1.5 million.

Natiivo Fort Lauderdale will have a mix of studio, one-, two- and three-bedroom resort condominiums with open-concept floor plans. Other unit features include floor-to-ceiling doors and windows with impact-resistant glass, spacious balconies, lockable owner closets, walk-in closets, full-size washers and dryers, smart home technology, European-style kitchen cabinets with contemporary hardware, quartz countertops in kitchens and bathrooms and keyless entry locks.

Amenities will include:

•            “The Splash,” a pool at the top of the building’s parking pedestal

•            “The Social,” a club room and lounge in the pool area

•            “The Fit,” a fitness center with a spa area, locker room and showers

•            “The Dine,” a signature ground-floor restaurant

Newgard, which is based in Miami, has developed a dozen condominium projects in South Florida and outside of the state over the past 25 years. Among them is Gale Residences & Hotel on Fort Lauderdale’s Beach.

Newgard hosted over 30 real estate agents at the Lobster Bar in Fort Lauderdale for a sneak preview of the project.

“Newgard Development Group consistently pushes boundaries in redefining how people own luxury residential real estate and approach travel,” said Alicia Cervera Jr., managing partner at Cervera Real Estate, which is the exclusive sales and marketing representative.

“Natiivo Fort Lauderdale will epitomize this philosophy and showcase the essence of the Natiivo brand. Today’s buyers possess a deeper understanding and appreciation for the lifestyle, convenience and flexibility that this unique product offers.”

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Drew Limsky

Drew Limsky

Editor-in-Chief

BIOGRAPHY

Drew Limsky joined Lifestyle Media Group in August 2020 as Editor-in-Chief of South Florida Business & Wealth. His first issue of SFBW, October 2020, heralded a reimagined structure, with new content categories and a slew of fresh visual themes. “As sort of a cross between Forbes and Robb Report, with a dash of GQ and Vogue,” Limsky says, “SFBW reflects South Florida’s increasingly sophisticated and dynamic business and cultural landscape.”

Limsky, an avid traveler, swimmer and film buff who holds a law degree and Ph.D. from New York University, likes to say, “I’m a doctor, but I can’t operate—except on your brand.” He wrote his dissertation on the nonfiction work of Joan Didion. Prior to that, Limsky received his B.A. in English, summa cum laude, from Emory University and earned his M.A. in literature at American University in connection with a Masters Scholar Award fellowship.

Limsky came to SFBW at the apex of a storied career in journalism and publishing that includes six previous lead editorial roles, including for some of the world’s best-known brands. He served as global editor-in-chief of Lexus magazine, founding editor-in-chief of custom lifestyle magazines for Cadillac and Holland America Line, and was the founding editor-in-chief of Modern Luxury Interiors South Florida. He also was the executive editor for B2B magazines for Acura and Honda Financial Services, and he served as travel editor for Conde Nast. Magazines under Limsky’s editorship have garnered more than 75 industry awards.

He has also written for many of the country’s top newspapers and magazines, including The New York Times, Washington Post, Los Angeles Times, Miami Herald, Boston Globe, USA Today, Worth, Robb Report, Afar, Time Out New York, National Geographic Traveler, Men’s Journal, Ritz-Carlton, Elite Traveler, Florida Design, Metropolis and Architectural Digest Mexico. His other clients have included Four Seasons, Acqualina Resort & Residences, Yahoo!, American Airlines, Wynn, Douglas Elliman and Corcoran. As an adjunct assistant professor, Limsky has taught journalism, film and creative writing at the City University of New York, Pace University, American University and other colleges.