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Making Waves

The Fort Lauderdale International Boat Show will be full of glitz, glamor and mega yachts – plus more modest craft for those of us who just want to go fish. However, the show also symbolizes Fort Lauderdale’s role as “the Venice of the Americas” and the national epicenter for the marine industry.

The show alone is estimated to have a $500 million impact, David Coddington, vice president of the Greater Fort Lauderdale Alliance, said during a Marine Industries Association of South Florida panel discussion. Association statistics indicate the economic impact of the marine industry approaches $9 billion a year in South Florida.

The area faces competing economic interests, through. Development has taken away space for some shipyards and there are worries that bridge openings on the New River will increase with the new All Aboard Florida high-speed service from Miami to Orlando.

There’s a need for dredging of the Intracoastal water to accommodate yachts with deep drafts. Marine industry leaders worry that the public thinks it’s all about the well-to-do enjoying the good life, when the bigger issue is generating jobs.

There are an estimated 150,000 jobs supported in Broward County alone, starting with manufacturers, repair yards and then all the satellite businesses, ranging from food and beverage suppliers, to electronics companies and businesses that train crews. Even the Publix near Port Everglades does a booming business connected to the marine industry.

Among the positives, Coddington talked about a new crane at Derecktor Shipyards in Dania Beach that can handle 200-foot yachts, which has taken the market up another notch in capability.

Yachts are like floating corporations and can go anywhere in the world, he said. The area is home to the largest concentration of marine-related businesses in the world and customers want to come here, said James Brewer, director of sales and marketing at Derecktor. That’s why the company invested $6 million two years ago to double capacity. 

One issue in the region is a shortage of dock space for mega yachts, said Dean du Toit, founder of National Marine Provisions. It has 145 employees that help with logistics, engineering, interiors, medical supplies and an array of provisions that can be supplied globally. He joked that a 70-foot yacht used to be a super yacht, but now it could be a tender for the biggest yachts. 

Du Toit was recently involved in 31 new ship builds in Europe and every one of them are over 200 feet and some are even 600 feet. When a 200-foot yacht undergoes a $100,000 to $10 million refit, it involves an array of contractors, he noted. More capacity is needed to handle the big yachts, Brewer said. “We are all turning boats away on a consistent basis.”

The demand is there since service work in Florida is about 30 percent cheaper than Italy and about 40 percent cheaper than northern Europe. Getting that repeat business is important, Brewer said. “You are as good as your last movie. You have to focus on making your last visit to Fort Lauderdale pleasurable.” ?

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Drew Limsky

Drew Limsky

Editor-in-Chief

BIOGRAPHY

Drew Limsky joined Lifestyle Media Group in August 2020 as Editor-in-Chief of South Florida Business & Wealth. His first issue of SFBW, October 2020, heralded a reimagined structure, with new content categories and a slew of fresh visual themes. “As sort of a cross between Forbes and Robb Report, with a dash of GQ and Vogue,” Limsky says, “SFBW reflects South Florida’s increasingly sophisticated and dynamic business and cultural landscape.”

Limsky, an avid traveler, swimmer and film buff who holds a law degree and Ph.D. from New York University, likes to say, “I’m a doctor, but I can’t operate—except on your brand.” He wrote his dissertation on the nonfiction work of Joan Didion. Prior to that, Limsky received his B.A. in English, summa cum laude, from Emory University and earned his M.A. in literature at American University in connection with a Masters Scholar Award fellowship.

Limsky came to SFBW at the apex of a storied career in journalism and publishing that includes six previous lead editorial roles, including for some of the world’s best-known brands. He served as global editor-in-chief of Lexus magazine, founding editor-in-chief of custom lifestyle magazines for Cadillac and Holland America Line, and was the founding editor-in-chief of Modern Luxury Interiors South Florida. He also was the executive editor for B2B magazines for Acura and Honda Financial Services, and he served as travel editor for Conde Nast. Magazines under Limsky’s editorship have garnered more than 75 industry awards.

He has also written for many of the country’s top newspapers and magazines, including The New York Times, Washington Post, Los Angeles Times, Miami Herald, Boston Globe, USA Today, Worth, Robb Report, Afar, Time Out New York, National Geographic Traveler, Men’s Journal, Ritz-Carlton, Elite Traveler, Florida Design, Metropolis and Architectural Digest Mexico. His other clients have included Four Seasons, Acqualina Resort & Residences, Yahoo!, American Airlines, Wynn, Douglas Elliman and Corcoran. As an adjunct assistant professor, Limsky has taught journalism, film and creative writing at the City University of New York, Pace University, American University and other colleges.