In the rarefied world of private aviation, Jordan Strum has carved out a position few can match. In just five years, he has risen to become the number one Charter Advisor at FlyUSA—the fastest-growing aviation company in the world—personally selling nearly $30 million in charter flights. His client list reads like a global directory of power and influence, stretching from Fortune 500 executives and government leaders to high-net-worth individuals and first-time flyers seeking a safer, more reliable alternative to commercial travel.
The success of FlyUSA has been fueled by a philosophy Strum champions: safety and trust above all. The company maintains the industry’s largest operator blacklist, refusing to cut corners on quality or compliance. “Safety is non-negotiable,” Strum says. “We only work with operators who meet our exact standards. It’s how we protect our clients and our brand.” That rigor has not only elevated FlyUSA’s reputation but positioned Strum as a trusted gatekeeper in an industry where discretion and dependability matter most.
Strum’s path into aviation wasn’t preordained. His career began in private equity in New York, where his instincts for market trends proved prescient. During the pandemic, as commercial travel unraveled, he saw the opportunity private aviation presented. It wasn’t simply a temporary surge—he recognized a permanent shift in how people would approach air travel. With the industry growing at a 14% annual clip and nearly 70% of its users being first-timers, Strum built his book of business at the exact moment the market was reshaping itself. That foresight has paid dividends.
But it is his venture beyond FlyUSA that signals Strum’s larger vision. He co-founded JetEdCo with marketing partner Carlos Doce after noticing a striking pattern: most of his clients weren’t finding him through traditional channels. They were arriving through referrals, often from professionals far removed from aviation—real estate agents, lawyers, doctors, even a luxury clothier who earned $300,000 in commissions within two years. JetEdCo was born to formalize and expand that opportunity, giving ambitious professionals a structured way to add private aviation to their portfolio of services.
“Private aviation is a conversation magnet,” Strum explains. “Mention you’re connected to it, and people lean in. It elevates how you’re perceived in any room.” Through JetEdCo’s Partner Program, participants—branded as Private Aviation Network Representatives—are trained to identify potential flyers within their own networks. Each referral is backed by FlyUSA’s operational rigor, ensuring that partners can confidently align themselves with the highest standards in the business.
The model is proving as effective as it is innovative. A real estate broker, for example, may secure a multimillion-dollar home sale not only through property expertise but also through the credibility and cachet of offering access to private aviation. In this way, JetEdCo is reshaping private travel from an exclusive service into a professional tool that drives influence and opportunity across industries.
Much of JetEdCo’s momentum has been fueled by media. Strum and his team have mastered the art of producing aspirational yet approachable content, with videos showcasing jets, destinations, and lifestyle moments now reaching millions of viewers each month. The steady influx of inquiries confirms his core belief: the appetite for private aviation extends far beyond the boardroom, and with the right model, access can be democratized without compromising on safety or quality.
“Everyone knows someone who knows someone that could benefit from flying private,” Strum notes. His vision is to make sure those connections are no longer left untapped, but instead become a lever for new business opportunities, lasting relationships, and, ultimately, growth.
For business leaders, the implications are significant. JetEdCo represents more than a referral program—it’s a blueprint for how industries can evolve when exclusivity becomes inclusion, and when access is transformed into advantage. As Strum positions JetEdCo for its next chapter, one thing is certain: he is not simply selling flights. He is building a network that redefines how business is conducted at 30,000 feet.
