Let’s Get Engaged!

Engaged people are the difference that makes the difference

By Steve Garber

Everything is cyclical. When it is an employer’s market, layoffs occur, the perks tighten, and advertising and marketing dollars dry up, just to name a few. If the layoff happens in the paper – or on the news – it’s a recession. If it happens in our family, it feels more like a depression.

We’ve heard it all before. When it’s a robust market with growth and expansion – when good-quality people are hard to come by – the cost of hiring goes up. People leave for better opportunities. We bemoan the lack of quality help. Money helps, but more and more, it is not the answer, especially with millennials. They want more. They want purpose. They want meaning. They want growth – personal growth. And, even more challenging for some of us old guard, they believe that there is more to life than work. They want a life!

We are in a very robust market in South Florida. We see skylines of cranes, traffic that is insane, restaurants that are full. The moans of “we can’t find good people” are louder and more prevalent.

What can we do? Engage! Be fully present and aware of what motivates and demotivates your most costly and important assets: your people. You are the difference that makes the difference in your home, your work, your life. Be aware of not only what you do and say, but – perhaps even more importantly –
how you do and say it.

There are many theories and lots of data on engagement at work. Gallup’s Q12 Employee Engagement Survey, which is written about in the book, “First, Break All the Rules,” is a well-proven tool. For me, its most important contribution is causing lots of people to think about the concept of engagement. I often paraphrase the essence of what I learned from the book as: “My relationship with my manager and my colleagues is my experience of my job!”

So, what are most of the people motivated by?

  1. Care! Know, care about and express appreciation for your people. We all want to be a person, not a number. This is basic, but real. Know their names (as many as you can), what they do for you, and show that you care about their lives and families.
  2. Purpose. Feel it. Live it. What’s your why? Help everyone find their own sense of purpose. Be sure your company has one as well. WHY does this company exist? If it’s solely profit, you won’t have passion, and people solely motivated by profit – by definition – can be “bought.” You sure won’t keep the millennials! Don’t get me wrong: Without profit, the businesses won’t survive. And I love the finer things in life, for sure, but money cannot be your reason to exist. And, when there is an aligned purpose, there is almost always profit.
  3. Develop. Help everyone become masters of their craft – and of themselves. When people believe that they will learn and grow as people and as professionals, they are engaged, appreciative and loyal. Most of us love to do what we do really well. We want to get better. The best of us never stop thirsting for improvement. And it’s the best of us that you really want!

Trust is the key ingredient to all relationships. Empower, trust and grant the autonomy that will help your people and your business grow. Care, be clear on your purpose, help your people learn and grow and trust them to do their jobs. In down times, people will go the extra mile. And in the good times, they will be more likely to stay and outperform your competition. Engaged people ARE your secret sauce. ¿

Steve Garber is director of Third Level Ltd. Contact him at 561.752.5505 or sgarber@thirdlevel.com.

You May Also Like

Floridians Only Moderately Burned Out, Study Says

Rehab Center compared data in 50 states.

Lipstick Lounge Returns on Thursday

Leave it to breast cancer survivor Tammy Gail to continue putting a fashionable spin on advocacy work meant to ensure that other women diagnosed with the disease “are treated with

Breaking News: Michael Phelps Headlines 2023 International Swimming Hall of Fame Induction Class

Twelve-time Olympic medalist Dara Torres will host the induction ceremony live on ESPN+.

Mayor Suarez’s Terrible, Horrible, No Good, Very Bad Day

Why the telegenic mayor of Miami shouldn’t have gotten out of bed. It has to do with Ken Griffin.

Other Posts

SMART Program Highlights Collaboration Between Broward Public School District and Local Businesses

Broward voters approved The funding through a bond referendum in November 2014.

CBRE Analysis Reveals Growth in Life Sciences Research Talent in South Florida

Miami/Fort Lauderdale ranks among the top 25 U.S. life sciences labor markets.

Habitat for Humanity of Greater Palm Beach County Hosts Kickoff Party for CEO Build 2023

Participants can learn ways to get involved as a CEO Builder or Corporate Sponsor.

South Florida Manufacturers Association Holds 63rd Annual Meeting and Made in South Florida Showcase

The organization is the region’s leading resource for manufacturing companies.

Drew Limsky

Drew Limsky



Drew Limsky joined Lifestyle Media Group in August 2020 as Editor-in-Chief of South Florida Business & Wealth. His first issue of SFBW, October 2020, heralded a reimagined structure, with new content categories and a slew of fresh visual themes. “As sort of a cross between Forbes and Robb Report, with a dash of GQ and Vogue,” Limsky says, “SFBW reflects South Florida’s increasingly sophisticated and dynamic business and cultural landscape.”

Limsky, an avid traveler, swimmer and film buff who holds a law degree and Ph.D. from New York University, likes to say, “I’m a doctor, but I can’t operate—except on your brand.” He wrote his dissertation on the nonfiction work of Joan Didion. Prior to that, Limsky received his B.A. in English, summa cum laude, from Emory University and earned his M.A. in literature at American University in connection with a Masters Scholar Award fellowship.

Limsky came to SFBW at the apex of a storied career in journalism and publishing that includes six previous lead editorial roles, including for some of the world’s best-known brands. He served as global editor-in-chief of Lexus magazine, founding editor-in-chief of custom lifestyle magazines for Cadillac and Holland America Line, and was the founding editor-in-chief of Modern Luxury Interiors South Florida. He also was the executive editor for B2B magazines for Acura and Honda Financial Services, and he served as travel editor for Conde Nast. Magazines under Limsky’s editorship have garnered more than 75 industry awards.

He has also written for many of the country’s top newspapers and magazines, including The New York Times, Washington Post, Los Angeles Times, Miami Herald, Boston Globe, USA Today, Worth, Robb Report, Afar, Time Out New York, National Geographic Traveler, Men’s Journal, Ritz-Carlton, Elite Traveler, Florida Design, Metropolis and Architectural Digest Mexico. His other clients have included Four Seasons, Acqualina Resort & Residences, Yahoo!, American Airlines, Wynn, Douglas Elliman and Corcoran. As an adjunct assistant professor, Limsky has taught journalism, film and creative writing at the City University of New York, Pace University, American University and other colleges.