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Outdoor furniture maker Keter now making face masks

Keter North America, which is based in Boca Raton, has begun production of high-quality, reusable face shields at its plants in Anderson, Indiana and Milton, Ontario, Canada. Both facilities have the capacity to produce about 50,000 face shields a week.

The shields will be donated to hundreds of long-term care facilities, hospitals and fire stations across United States and Ontario to help address the urgent need for PPE to protect frontline workers who care for patients, especially seniors, the company said in a press release.

In response to the COVID-19 crisis, the company’s medical product division, AP Medical, led a company-wide effort to develop a durable face shield which protects the entire face.

The resulting design, which is also being manufactured at the company’s manufacturing plants in Europe and Israel, is comfortable to wear, protects the whole face and eyes and prevents caregivers from touching their face. The innovative face shield is also reusable, producing less waste than disposable shields and easing strain on long-term care facility supply chains.

The Keter Group is a global manufacturer of outdoor furniture and a range of leisure and storage products. AP Medical manufactures large medical waste containers for hospitals and seniors’ care facilities. Beyond its manufacturing facilities in Anderson and Milton, the company has plants in Belen, NM, Stanley, NC and Portersville, PA.

A key driver behind the company’s decision to prioritize the production of face shields was the goal of keeping plant employees safe during the COVID-19 crisis by outfitting them with the very best PPE. The company also wanted to respond to widely held concern expressed by employees for the well-being of frontline healthcare workers.

Keter employees at the company’s North American plants are now contacting local long-term care facilities, hospitals and emergency responders and facilitating face shield shipments. This work will continue until the need no longer exists.

“It has never been more important to support our local communities and the frontline workers who are sacrificing so much to protect patients in their care,” says David Foster, Keter’s vice president of marketing. “Our management team wants to thank our employees for their compassion for care providers and their exceptional work in retooling our production lines in such a compressed time frame. Our people have worked relentlessly to make this happen.”

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Drew Limsky

Drew Limsky

Editor-in-Chief

BIOGRAPHY

Drew Limsky joined Lifestyle Media Group in August 2020 as Editor-in-Chief of South Florida Business & Wealth. His first issue of SFBW, October 2020, heralded a reimagined structure, with new content categories and a slew of fresh visual themes. “As sort of a cross between Forbes and Robb Report, with a dash of GQ and Vogue,” Limsky says, “SFBW reflects South Florida’s increasingly sophisticated and dynamic business and cultural landscape.”

Limsky, an avid traveler, swimmer and film buff who holds a law degree and Ph.D. from New York University, likes to say, “I’m a doctor, but I can’t operate—except on your brand.” He wrote his dissertation on the nonfiction work of Joan Didion. Prior to that, Limsky received his B.A. in English, summa cum laude, from Emory University and earned his M.A. in literature at American University in connection with a Masters Scholar Award fellowship.

Limsky came to SFBW at the apex of a storied career in journalism and publishing that includes six previous lead editorial roles, including for some of the world’s best-known brands. He served as global editor-in-chief of Lexus magazine, founding editor-in-chief of custom lifestyle magazines for Cadillac and Holland America Line, and was the founding editor-in-chief of Modern Luxury Interiors South Florida. He also was the executive editor for B2B magazines for Acura and Honda Financial Services, and he served as travel editor for Conde Nast. Magazines under Limsky’s editorship have garnered more than 75 industry awards.

He has also written for many of the country’s top newspapers and magazines, including The New York Times, Washington Post, Los Angeles Times, Miami Herald, Boston Globe, USA Today, Worth, Robb Report, Afar, Time Out New York, National Geographic Traveler, Men’s Journal, Ritz-Carlton, Elite Traveler, Florida Design, Metropolis and Architectural Digest Mexico. His other clients have included Four Seasons, Acqualina Resort & Residences, Yahoo!, American Airlines, Wynn, Douglas Elliman and Corcoran. As an adjunct assistant professor, Limsky has taught journalism, film and creative writing at the City University of New York, Pace University, American University and other colleges.