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Publix: Where shopping is now a little different

If you want to get a slice of life look at how South Floridians are coping with coronavirus worries, a good place to start is its iconic supermarket chain: Publix.

At lunchtime on Tuesday, I visited a Publix in the Fort Lauderdale area and here’s an account of what it was like.

I grabbed a cart in the parking lot and was looking for sanitation wipes as I entered the store, but didn’t see any. That wasn’t surprising since they are in short supply nationally. However, a Publix worker pointed to some carts and said, “Take one of those, I’ve already wiped them down.”

A message from CEO Todd Jones  on the Publix website said the supermarket company’s cleaning and sanitation standards already meet CDC guidelines, but the company has heightened its disinfection response. He also said customers also may take advantage of delivery or curbside pickup of groceries and other items. (Visit publix.com for details.)

A sign lets customers know Publix will be closing early

There was a sign on the sliding entry doors that said the store would be closing at 8 p.m. Like many retailers, Publix is reducing hours to provide more time to stock shelves and conduct enhanced sanitation measures.

Once inside, one of the first things I noticed was an abundance of children with their parents since schools were closed. There were a handful of customers  with face masks, but most shoppers walked around casually like it was a normal day.

Even in the middle of the day, the amount of personnel stocking shelves was obviously much higher than on a typical weekday.

Still, there was a struggle keeping some products in supply. There were some bags of potatoes left in the produce section, but not the fully stocked shelves usually found. Same thing for tomatoes.

The display of chicken was nearly empty at Publix

The fresh chicken area was largely empty and a sign said customers were being limited to two packs of meat a day. In contrast to the fresh chicken, the beef displays looked pretty normal and the seafood cases were fully stocked.

When it came to hand sanitizer and sanitizing wipes, the shelves were empty. One clerk said they were on order and hoped that a truck the next morning might bring a new supply.

There was just a bit of bottled water on the shelves, but I keep thinking, “What’s up with that?” There’s been no indication that municipal water supplies in South Florida are about to go down. Perhaps, the hurricane prepper mentality is just carrying over amid the coronavirus scare.

There weren’t any paper towels or toilet paper on the shelves and tissues were being

The paper towel area was out of stock at Publix

limited to one purchase per customer. I noticed one young customer holding paper towels and he pointed down the end caps and said there was a whole pallet. People were taking them off a large metal cart, which an attendant had just rolled out of the storage area.

There are any number of articles nationally about the lack of paper products and the stocking up wave in general.

My favorite quote was in a Los Angeles Times article:  “It’s not like suddenly all the toilet paper factories in the world are burning down,” said Willy Shih, a professor at Harvard Business School who studies manufacturing supply chains. “They’re still cranking this stuff out.”

Overall, there was plenty of food to select from. Progresso chicken soup was in a bit of short supply, but there was plenty of other soup. I had heard a week ago that canned vegetables were in short supply, but the store had a pretty good amount.

I also made a stop  at the Publix Liquors store next to the supermarket. As I walked in, the clerk was doing a meticulous job in keeping her hands sanitize, but the store was nearly empty. I told her she might expect an evening rush since Gov. Ron DeSantis was issuing an order later in the day to close bars across the state.

One couple was looking for an alcoholic beverage strong enough to use as a disinfectant. The clerk recommended Everclear, which is 151 proof or 75 percent alcohol. The CDC says substances need to be at least 60 percent alcohol to work as a disinfectant, so she may well be on to something. Media accounts indicate Everclear is flying off the shelves nationally.

I joked to the customer that she shouldn’t spill any on the dining room table because it might take the varnish off. That got a laugh, which we could all use these days.

 

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Drew Limsky

Drew Limsky

Editor-in-Chief

BIOGRAPHY

Drew Limsky joined Lifestyle Media Group in August 2020 as Editor-in-Chief of South Florida Business & Wealth. His first issue of SFBW, October 2020, heralded a reimagined structure, with new content categories and a slew of fresh visual themes. “As sort of a cross between Forbes and Robb Report, with a dash of GQ and Vogue,” Limsky says, “SFBW reflects South Florida’s increasingly sophisticated and dynamic business and cultural landscape.”

Limsky, an avid traveler, swimmer and film buff who holds a law degree and Ph.D. from New York University, likes to say, “I’m a doctor, but I can’t operate—except on your brand.” He wrote his dissertation on the nonfiction work of Joan Didion. Prior to that, Limsky received his B.A. in English, summa cum laude, from Emory University and earned his M.A. in literature at American University in connection with a Masters Scholar Award fellowship.

Limsky came to SFBW at the apex of a storied career in journalism and publishing that includes six previous lead editorial roles, including for some of the world’s best-known brands. He served as global editor-in-chief of Lexus magazine, founding editor-in-chief of custom lifestyle magazines for Cadillac and Holland America Line, and was the founding editor-in-chief of Modern Luxury Interiors South Florida. He also was the executive editor for B2B magazines for Acura and Honda Financial Services, and he served as travel editor for Conde Nast. Magazines under Limsky’s editorship have garnered more than 75 industry awards.

He has also written for many of the country’s top newspapers and magazines, including The New York Times, Washington Post, Los Angeles Times, Miami Herald, Boston Globe, USA Today, Worth, Robb Report, Afar, Time Out New York, National Geographic Traveler, Men’s Journal, Ritz-Carlton, Elite Traveler, Florida Design, Metropolis and Architectural Digest Mexico. His other clients have included Four Seasons, Acqualina Resort & Residences, Yahoo!, American Airlines, Wynn, Douglas Elliman and Corcoran. As an adjunct assistant professor, Limsky has taught journalism, film and creative writing at the City University of New York, Pace University, American University and other colleges.