3 Charts That Show Why the Marijuana Stock Boom Could Continue

Can marijuana stocks keep going higher? The answer could depend more on the laws of supply and demand than current U.S. laws.

Several of the largest marijuana stocks have seen their share prices more than triple over the past 12 months. Some have even quadrupled in value — or come very close to doing so.But can the great marijuana stock boom of the last year or two continue? There’s plenty of uncertainty about what might happen with enforcement of U.S. federal marijuana laws. However, marijuana stocks could keep going up for a while to come. Here are three charts that show why.
Marijuana buds on top of money


1. Public support

The single most important driving factor behind soaring marijuana stock prices is the growing support for legalization. This chart underscores just how quickly support for marijuana legalization has grown.

Gallup % of Americans Supporting Marijuana Legalization Chart


The increase in support for marijuana legalization in the 21st century has been dramatic. Why? The Pew Research Center, which has reported similar survey results on support for marijuana legalization as Gallup, found that a key catalyst was higher support among Americans born between 1981 and 1997, the “Millennial generation.”

All millennials are now eligible to vote. As more of them exercise that right, it seems likely that there will be increasing social acceptance of legalized marijuana.

2. Legalization

Increased public support has led to legalization in quite a few states. There has especially been a surge in legalization over the past five years.

Number of states legalizing marijuana chart


Canada legalized medical marijuana on a national basis in 2001. In 2013, its government passed additional legislation that increased opportunities for licensed commercial marijuana growers. Canada expects to legalize recreational use of marijuana by the middle of 2018, a move that should only add fuel to the fire for support of legalization in the U.S.

While there has always been a black market for marijuana, legalization has opened doors for legitimate companies to enter the marijuana market. That’s especially the case in states like California and Colorado, which have legalized recreational use of marijuana.

3. Limited investing opportunities

Many companies have entered the market for marijuana and marijuana-related products. However, relatively few of them have gone public. Those that have tend to have very small market caps.

Marijuana stocks by market cap chart


Several of the largest marijuana stocks are biotechs engaged in the development of cannabinoid drugs. GW Pharmaceuticals (NASDAQ:GWPH), for example, has a market cap of close to $3 billion because of high expectations of Epidiolex, its cannabidiol drug for treating epilepsy.

However, there are some marijuana growers in the mix of these relatively larger companies. Canadian marijuana supplier Canopy Growth Corporation(NASDAQOTH:TWMJF) claims a market cap of $1.2 billion.

There aren’t that many marijuana stocks to choose from, though. Most are penny stocks, which come with significant risks for investors.

The law of supply and demand

So why do these three charts show that the marijuana stock boom could continue? The charts point to the laws of supply and demand. Prices go up when demand rises and supply is low.

Increased public support for marijuana legalization has already resulted in more than half of the states in the U.S. and the nation of Canada changing their laws. As support continues to grow, which seems likely, expect more states to legalize marijuana and more pressure on representatives in Washington, D.C., to relax federal laws prohibiting marijuana. These forces will drive demand higher as more markets open up.

Although it seems a virtual certainty that more marijuana-related companies will go public, there will still be relatively few high-quality stocks. The stocks of larger companies with greater financial resources will be most attractive to investors, with their share prices likely going up even more.

At some point, of course, reality will set in. Valuations can only go so high above what companies are actually worth before stock prices fall. A marijuana stock bubble and bust is probably on the way, but for the near term, the current marijuana stock boom should keep going.

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Drew Limsky

Drew Limsky



Drew Limsky joined Lifestyle Media Group in August 2020 as Editor-in-Chief of South Florida Business & Wealth. His first issue of SFBW, October 2020, heralded a reimagined structure, with new content categories and a slew of fresh visual themes. “As sort of a cross between Forbes and Robb Report, with a dash of GQ and Vogue,” Limsky says, “SFBW reflects South Florida’s increasingly sophisticated and dynamic business and cultural landscape.”

Limsky, an avid traveler, swimmer and film buff who holds a law degree and Ph.D. from New York University, likes to say, “I’m a doctor, but I can’t operate—except on your brand.” He wrote his dissertation on the nonfiction work of Joan Didion. Prior to that, Limsky received his B.A. in English, summa cum laude, from Emory University and earned his M.A. in literature at American University in connection with a Masters Scholar Award fellowship.

Limsky came to SFBW at the apex of a storied career in journalism and publishing that includes six previous lead editorial roles, including for some of the world’s best-known brands. He served as global editor-in-chief of Lexus magazine, founding editor-in-chief of custom lifestyle magazines for Cadillac and Holland America Line, and was the founding editor-in-chief of Modern Luxury Interiors South Florida. He also was the executive editor for B2B magazines for Acura and Honda Financial Services, and he served as travel editor for Conde Nast. Magazines under Limsky’s editorship have garnered more than 75 industry awards.

He has also written for many of the country’s top newspapers and magazines, including The New York Times, Washington Post, Los Angeles Times, Miami Herald, Boston Globe, USA Today, Worth, Robb Report, Afar, Time Out New York, National Geographic Traveler, Men’s Journal, Ritz-Carlton, Elite Traveler, Florida Design, Metropolis and Architectural Digest Mexico. His other clients have included Four Seasons, Acqualina Resort & Residences, Yahoo!, American Airlines, Wynn, Douglas Elliman and Corcoran. As an adjunct assistant professor, Limsky has taught journalism, film and creative writing at the City University of New York, Pace University, American University and other colleges.