Do you think you have a successful logo? Think again. Here are the five elements of a successful logo, because your logo is part of the important first impression you
5 Tips to Create the Best Logo for your Brand
The Toughest Customer
When I was about 10 years old, a marketing campaign targeted women with the slogan, “You’ve come a Long Way, Baby.” Unfortunately, 46 years later, it seems businesses still have
Made for the Shade
Miami’s Brickell area for decades has been home to some of South Florida’s most progressive high-rises. The upcoming Solitair project is poised to expand the list. The building’s architecture will
Foreclosure Fighter
Real estate lawyer Roy Oppenheim recalls when everything changed for his legal practice – and the U.S. financial system. His wife, Ellen B. Pilelsky, started their law firm in Weston
Biking Boom
A pop of color – a blue frame, really white tires and a yellow basket – is what you’ll see when a Vista Worldlink bike comes pedaling your way. Vista
Mastering the MBA
Attaining a Master of Business Administration has never seemed more possible, accessible or convenient. All of South Florida’s largest MBA programs offer new ways to earn the degree that often
Reaching critical mass on mindfulness
It was another magnificent morning at MassMutual South Florida, one of the largest insurance and financial services firms in the region. General Agent Partner Erik Sussman and some of his
Countdown to Launch
Today, it is more difficult than ever to have a successful launch of a new product or service, simply because there is so much competition out there. However, when you
The Great Translator
In August 2001, Maria Merce Martin and her family moved from Venezuela to Weston, Florida, trying to escape horrific violence in their native country and joining thousands of others fleeing
Social Media 101 Twitter
No matter what type of business you own or manage, social media may be the key to expanding your client base and expanding your brand. In this blog we delve