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Citrix deal indicates state incentives matter

| SFBW Staff

Citrix Systems (NASDAQ: CTXS), which is headquartered in Fort Lauderdale, has selected Raleigh over Florida for a 400-person expansion.

Job incentives played a key role in Citrix selecting Raleigh over Fort Lauderdale and Alpharetta, an outer suburb of Atlanta.

While some state legislators want to kill Enterprise Florida and incentives for jobs given to private parties, North Carolina gave incentives to entice Citrix, according to an article in the Triangle Business Journal. Citrix must create at least 360 jobs to get incentives and the total package could be worth up to $5.7 million.

These types of incentives have become controversial in Florida, with some opponents saying the state shouldn’t be choosing which companies get incentives and which don’t.

A House panel on Feb. 20 voted to kill Enterprise Florida. House Speaker Richard Corcoran wants to kill the incentives, which has put him in opposition to Gov. Rick Scott. Scott has been steadfast in his claim that incentives are needed to keep companies moving to and expanding in Florida.

“We are glad to know Citrix is growing, and hope to support future jobs growth at the Fort Lauderdale headquarters. The company’s decision underscores the importance of incentives in competing for great jobs,”said Bob Swindell, President & CEO of the Greater Fort Lauderdale Alliance.  “This is especially critical for high-wage, high-skill industries such as technology, and for encouraging existing companies to grow at home.”

 

 

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Drew Limsky

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BIOGRAPHY

Drew Limsky joined Lifestyle Media Group in August 2020 as Editor-in-Chief of South Florida Business & Wealth. His first issue of SFBW, October 2020, heralded a reimagined structure, with new content categories and a slew of fresh visual themes. “As sort of a cross between Forbes and Robb Report, with a dash of GQ and Vogue,” Limsky says, “SFBW reflects South Florida’s increasingly sophisticated and dynamic business and cultural landscape.”

Limsky, an avid traveler, swimmer and film buff who holds a law degree and Ph.D. from New York University, likes to say, “I’m a doctor, but I can’t operate—except on your brand.” He wrote his dissertation on the nonfiction work of Joan Didion. Prior to that, Limsky received his B.A. in English, summa cum laude, from Emory University and earned his M.A. in literature at American University in connection with a Masters Scholar Award fellowship.

Limsky came to SFBW at the apex of a storied career in journalism and publishing that includes six previous lead editorial roles, including for some of the world’s best-known brands. He served as global editor-in-chief of Lexus magazine, founding editor-in-chief of custom lifestyle magazines for Cadillac and Holland America Line, and was the founding editor-in-chief of Modern Luxury Interiors South Florida. He also was the executive editor for B2B magazines for Acura and Honda Financial Services, and he served as travel editor for Conde Nast. Magazines under Limsky’s editorship have garnered more than 75 industry awards.

He has also written for many of the country’s top newspapers and magazines, including The New York Times, Washington Post, Los Angeles Times, Miami Herald, Boston Globe, USA Today, Worth, Robb Report, Afar, Time Out New York, National Geographic Traveler, Men’s Journal, Ritz-Carlton, Elite Traveler, Florida Design, Metropolis and Architectural Digest Mexico. His other clients have included Four Seasons, Acqualina Resort & Residences, Yahoo!, American Airlines, Wynn, Douglas Elliman and Corcoran. As an adjunct assistant professor, Limsky has taught journalism, film and creative writing at the City University of New York, Pace University, American University and other colleges.