New Citrix CEO Arrives at a Crucial Time

By Chris Fleck

To the public, David Henshall may not be a recognized tech name but to Citrix employees, partners, customers, and investors, he is admired and well respected. Henshall has been with Citrix since 2003, serving as chief financial officer and chief operations officer. He’s helped lead a time of consistent growth and profitability.

Citrix Systems, headquartered in Fort Lauderdale, is a leading enterprise software vendor that IT organizations use to securely deliver apps and data to employees at more than 400,000 organizations, including 99 percent of the Fortune 500. 

 Citrix employees welcomed the announcement, seeing Henshall as an insider, an expert at company operations and a leader who values Citrix culture and investment in innovation. Solution provider partners that resell Citrix had a positive reaction as well based on Henshall’s recognized value of the channel ecosystem. A recent article in CRN magazine highlighted numerous positive sentiments from partners. Shareholders and analysts have responded positively to the change as well.

 Citrix has been on a journey of transformation from traditional premise-based software sales with upfront sales to a cloud model where apps run in the cloud and software is purchased as a subscription. This is positive for long-term financials but can cause a short-term impact to revenue growth. Product and engineering innovation is also essential for transformation to the cloud to gain efficiencies and provide compelling new solutions to customers. The Citrix board of directors felt Henshall was best suited for the role at this critical time. 

 Henshall will have a lot on his plate leading the next Citrix transformation but he is well prepared and ready for the challenge.

 “I joined Citrix more than 14 years ago, because I believe in this company, its mission and our amazing teams around the world,” Henshall says. “And I’ve stayed all these years because I still believe in that mission and the innovation we provide for our customers. I’m excited to lead Citrix through this next great chapter as we dare to reimagine the future of work.”

Chris Fleck is on the board of the South Florida Technology Alliance and vice president of emerging solutions for Citrix Systems (Nasdaq: CTXS), a Fort Lauderdale company that provides secure delivery of applications and data.

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Drew Limsky

Drew Limsky



Drew Limsky joined Lifestyle Media Group in August 2020 as Editor-in-Chief of South Florida Business & Wealth. His first issue of SFBW, October 2020, heralded a reimagined structure, with new content categories and a slew of fresh visual themes. “As sort of a cross between Forbes and Robb Report, with a dash of GQ and Vogue,” Limsky says, “SFBW reflects South Florida’s increasingly sophisticated and dynamic business and cultural landscape.”

Limsky, an avid traveler, swimmer and film buff who holds a law degree and Ph.D. from New York University, likes to say, “I’m a doctor, but I can’t operate—except on your brand.” He wrote his dissertation on the nonfiction work of Joan Didion. Prior to that, Limsky received his B.A. in English, summa cum laude, from Emory University and earned his M.A. in literature at American University in connection with a Masters Scholar Award fellowship.

Limsky came to SFBW at the apex of a storied career in journalism and publishing that includes six previous lead editorial roles, including for some of the world’s best-known brands. He served as global editor-in-chief of Lexus magazine, founding editor-in-chief of custom lifestyle magazines for Cadillac and Holland America Line, and was the founding editor-in-chief of Modern Luxury Interiors South Florida. He also was the executive editor for B2B magazines for Acura and Honda Financial Services, and he served as travel editor for Conde Nast. Magazines under Limsky’s editorship have garnered more than 75 industry awards.

He has also written for many of the country’s top newspapers and magazines, including The New York Times, Washington Post, Los Angeles Times, Miami Herald, Boston Globe, USA Today, Worth, Robb Report, Afar, Time Out New York, National Geographic Traveler, Men’s Journal, Ritz-Carlton, Elite Traveler, Florida Design, Metropolis and Architectural Digest Mexico. His other clients have included Four Seasons, Acqualina Resort & Residences, Yahoo!, American Airlines, Wynn, Douglas Elliman and Corcoran. As an adjunct assistant professor, Limsky has taught journalism, film and creative writing at the City University of New York, Pace University, American University and other colleges.